Three Tips to Generating Clients as a New Coach
Land Your First or Next Coaching Client When You Want To
Create a 30-Day Program That Delivers Results
In today’s economy, people want solutions quickly. It doesn’t matter that they’ve been struggling for months or years with an issue, behavior, or circumstance. When they are ready for a change, it has to be quick.
Rather than wage a losing battle trying to convince your next prospect that your 6-month program is the answer, why not create a 30-day program that delivers a specific outcome? Just repurpose your existing program into smaller modules.
Start Generating Revenue with What You Know
Educating your market on what they don’t know will help you discover new opportunities.
Let’s say that you are a health coach that helps those with diabetes design action plans for a healthy lifestyle after the diagnosis. There is so much to know and to be concerned with that could be lessened by having an advocate. You can be their advocate by knowing more than they do about ways to have a healthy lifestyle.
When you show up as a coach in your field with piles of resources, activities, and information to share, your business takes on a different focus. You become the expert, the advocate, people suffering with diabetes need. Now, your coaching makes sense!
Be In the Room with Your Market Everywhere
Practice what you would say to start a conversation with a stranger.
One of the greatest fears new coaches have is coming across as a beginner. They feel their lack of confidence will show up before they do. So, talking with complete strangers becomes a chore.
Think differently and you’ll get a different result. Having a conversation about the weather could lead to talking about health issues. Or talking with a mom about schools could lead to her struggle with the children.
When you know who you want to help and understand the nuances of their life, having meaningful conversations can become like a game. Strive to learn their story and build a relationship where you genuinely care.
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